Purposeful design for better work and life.
Client
Electrolux
Region
Asia Pacific
Our Role
For over a decade, we’ve partnered closely with the Marketing team at Electrolux SEA (home appliances) and Electrolux Professional, serving as a trusted creative extension of their brand across Southeast Asia.
We’ve played a key role in adapting global brand guidelines into regionally resonant campaigns —ensuring consistency, creativity, and cultural relevance in every execution.
Key Contributions
-
Successfully adapted products campaigns across food preparation and home wellness categories
-
Translated global branding into locally effective design assets for diverse markets in SEA
-
Built deep brand familiarity, enabling a seamless visual and conceptual shorthand in our collaboration
-
Helped reinforce brand consistency while injecting fresh creative direction tailored for regional audiences
